Should You Outsource Your Search Engine Marketing?
About 160 million Americans use the Internet and
according to Nielsen NetRatings 71% of them use the search engines on a
regular basis. That is 114 million Americans that may be searching for a
product or service that you offer. Of course only a small percent of
those users may be interested in your offerings. A detailed strategic
search engine marketing campaign can drive those users to your website
instead of your competitors. A detailed search engine strategy works
for clients that sell online as well as those who don't. According to
Forrester Research a majority of consumers shop online before making an
offline purchase.
The number for 2003 was 51%. Forrester Research has name for these shoppers they are called Cross Channel Shoppers and they spend more per purchase then traditional offline shoppers.
read the research
The number of firms offering Search Engine Marketing
(SEM) is expanding; many traditional advertising companies are throwing the hats into the ring and the results are confusion, hype and a lot of misleading information.
The facts are
We believe that your long term success on the internet requires specialized knowledge, experience, analytics, and research applied to search engine marketing. Hiring SETOA is your best long term solution.
Can't my IT people handle this?
IT can do a lot of things very well but we don't recommend delegating marketing to them. We typically work with your IT staff as needed to guarantee the best results
Why SEOTA
We will assign a single point of contact to manage your marketing effort.
Our clients will be glad to tell you why you should hire us. You can hear first hand how we have improved their traffic, sales, average order value and conversion ratios.
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I never worry about action, only inaction
- Winston Churchill
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Act today, improve your business!
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