CASE STUDY: Zulumoon.com Silver Jewelry
ZuluMoon.com is a sterling silver jewelry store based outside of Boston, MA. They have been a leading seller of Silver Jewelry since 2004. SEOTA did their original SEO strategy and execution and had incredible results. We are revisiting the site this summer.
The First time we SEO the online retailer we saw:
300%+ increase in revenue in a very short time frame
What we are doing now:
April 2010: A reformulation of our original SEO strategy was started to account for changes in the site content and in search engine technology since our first SEO project.
May 2010: A redesign is underway to implement table-less CSS design. the new design will use our new SEO strategy and taxonomy for online catalogs.
Results:
We are hoping to duplicate our original SEO success with Zulumoon. Our new strategy is still in the infancy of the life cycle. Our last SEO of Zulumoon resulted in 300% increase in sales. Our new strategy is aiming for 100% increase in current sales.
